One Israeli representative who has already won, big time even before the Beijing Olympics gets underway is Israeli Eric Lerner, a 25-year old animator from Zikhron Ya'akov, who has just finished directing the Coca-Cola Company's Olympics commercial, that will be broadcasted worldwide during the opening ceremony. Coca-Cola contacted Lerner through the internet, after his graduation project in visual media was shown online. Lerner graduated from Bezalel Academy of Art and Design in 2006. The commercial can be seen on you tube.08/06/08